Sale of the Year!

Calling all brides! Don’t miss Bella Sera Bridal’s exclusive Duel Sample Sale from November 29th to December 15th.

Enjoy 30-70% OFF incredible designer bridal gowns. Shop top names like Justin Alexandr, Lillian West, Eddy K, and more!

Shop both our Salem, NH, and Danvers, MA locations to explore an expanded collection.

Schedule a Bridal Appointment to shop this first of its kind sale! Space is limited, and this event is by appointment only.

Bella Sera made my first time dress shopping a dream experience.”

-Real Bride Katie

Limited Availability

Book Appointment Now!

By Appointment Only

Don't Miss Out - Book Now!

What is a Dueling Sample Sale?

  • Two Stores; One Major Discount: For the first time ever we are offering 30-70% off of our top designer bridal and mother-of-the-occasion dresses

 

  • How It Works: If the bride loves a dress at one location, she has 3 days to visit the other location to see if she can find something she loves more. We will hold the original dress in the back for up to three days. This allows you to find the dress you love!

 

  • Designers You Can Expect: We will be offering this incredible discount on our exclusive Bella Sera Bridal collection, Lillian West, Justin Alexander, and more!

 

  • Memorable Experience: We guarantee a luxurious shopping experience. Say “Yes!” surrounded by your loved ones and make a day of this special moment by enjoying food and shopping in Tuscan Village.

Frequently Asked Questions (FAQs)

Our Danvers MA location will be providing Eddy K, Essence of Australia, Casa Blanca, Calla Blanche, Paloma Blanca, and Mikaella. Our Salem NH location will be offering savings on Lillian West, Justin Alexander, and our exclusive Bella Sera Bridal collection.

To take advantage of this sales event, select which Bella Sera Bridal location you would like to shop and simply click on the “Book Appointment” button above for the desired location. You can click here to shop our Danvers MA location. Please click here to shop our Salem NH location in Tuscan Village. You’ll receive a confirmation email with all the details you need.

Bring images of dresses you love, your bridal accessories if you already have them, and an open heart ready to fall in love with your dream dress.

Yes, we encourage you to bring your closest family or friends! Due to space limitations, we kindly ask that you limit your party to you plus 3 guests (total 4).

These savings will be available for our wide range of sizes up to 32, ensuring every bride can find their dream wedding dress. Please let us know if you have specific size requirements.

We are here for you! Simply let us know that you have dresses on hold at the other location during checkout and we will notify the members of our team.

Appointments are 90 minutes long, providing ample time to explore available options and try on dresses.

The sale event accommodates different budgets with dresses starting as low as $399. Our team is happy to help you find the perfect dress within your budget.

Absolutely! Unless if you plan to use our amazing in-house seamstresses, you can bring home your dress same day!

We’re excited to meet you and help you find your dream wedding dress!