A woman in a blue dress posing on a balcony.

Don’t miss your chance for savings starting April 15th!

Enjoy 20% off all in-store prom dresses

Make your prom dress dreams come true by shopping at our biggest sale of the prom season in our Tuscan Village boutique!

Last Sale of the Season!

Reasons to Shop at Bella Sera

Size-Inclusive

 

Enjoy an extensive collection of beautiful prom dresses from size 2-32

Elevated Shopping

You deserve nice things! Shop a beautiful space with your personal stylist

Gender Neutral Looks

 

Regardless of how you identify, we have looks for every body!

Share the gift of savings!

When you purchase your prom dress with us, your friends will receive $50 off their tux!

Preview Dresses on Sale

Woman in an elegant pink gown with detailed embellishments posing hand on hip.
A woman in an embellished blue gown with a high slit standing outdoors.
Woman in an elegant green off-shoulder gown with a high slit.
Woman posing on stairs in an elegant green gown.
Woman in an elegant black dress with a sheer panel posing at night with city lights in the background.
A person posing confidently in a bright pink one-shoulder gown with a thigh-high slit, standing next to blue flowers.
A woman in a red dress posing in front of a floral backdrop.
A woman in an elegant teal dress with a high slit posing amongst blue hydrangeas.
Woman posing in an elegant green dress with a high slit.
A woman in an elegant, shimmery blue gown posing outdoors.
A woman in an elegant pink ruffled gown posing outdoors beside white columns.
A woman standing on a patio wearing an elegant blue floral gown.

Prom Sale FAQs

All prom shopping is first-come-first-serve! You can always call our store at (603) 458-3094 to check if we are currently on a wait.

Absolutely, we have on-site alterations, but as we approach our busy season, we recommend shopping and booking sooner rather than later! Our skilled seamstress will ensure your gown fits perfectly.

Due to the exclusive nature of the sale and fairness to all our customers, we are unable to hold or reserve dresses. We recommend visiting early for the best selection.